Branding & Corporate identity
ALWAYS ONE STEP AHEAD
Voith offers innovative digital solutions and services for the industrial market worldwide. They ensure that this market goes from 2.0 to 4.0 through their services.
PITCH QUESTION: Develop a scalable identity which is ready for the future
RESULT: With Wir Design based in Berlin, we pitched a new strategy and identity for Voith, we focussed on a scalable design system. This concept is about the intelligence behind the solutions. The solutions they offer are driven by an ever-changing market. We use the aesthetic of the new human-machine interaction to visualize Digital Solutions in an inspiring and progressive way.
CONCEPT: Our concept was to visualize processors in the IoT as an organic being, kind of a artificial intelligence/lifeform and use the aesthetic of this new human-machine interaction to visualize digital solutions in an inspiring and progressive way.